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Background:
Ask:
The One Club hosts a yearly conference that was once called Where Are All The Black people. Through the years as the conference got more popular so they removed the 'W'. But 2020 proved that there was still POC missing from this industry so the 'W' was brought back
Manifesto:
Social:
The Team:
Dinma Onyekwere & Nana Dadzie Brand Managers
Alexandra Daniel, Angel Song, & Sheila Villalobos, Strategists
Malcolm Richardson, Copywriter
Danielle Loleng & Marshal Turner, Experience Designers
David Ligon Art Director
When The One Club decided to bring the 'W' back they reached out to us to create some promotional materials and social posts. The goal was to draw attention to the conference and the change. We did what they asked, but we saw an opportunity to take it further.
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